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What is email marketing? Why should I use that? How can I benefit from that with limited marketing budget?

Email marketing uses the Internet to communicate information about company news, promotions, product updates and more. It can strengthen the connection between a company and a potential or existing customer.

No matter you are from a large corporation or one-man business, email marketing brings you sales opportunities and benefits.

For business users, you can send product updates and discount offers to your customers or to our subscribers. Your marketing campaign can be effectively held for increasing sales with a low cost! It is ideal for anyone looking for increasing revenue, boosting sales, generating leads, building brand awareness or shortening sales cycles.

You can also send newsletter to different interest group, alumni, association members etc. Some newsletter management system can be applied to recruitment. By importing existing applicants or asking web visitors to subscribe your job post newsletter, you can send related job opening in the future.

Even for home users, you can send personalized invitations, announcements, etc. to all your friends and relatives easily.

Also, by using these kinds of systems, much time and money can be saved. This is due to no creating, printing and postage cost of marketing materials. They can save your time by instantly delivering the newsletter or promotional materials.

Sending your promotion to targeted customer groups would trigger sales.

Why Email marketing?

Email is popular

  • Email is consistently rated as the most popular and most used application on the internet.
  • It is the preferred primary means of business communication.

Saving time and money

  • No creating, printing and postage cost of marketing materials.
  • Save your time by instantly delivering the newsletter or promotional materials.

Personalization and targeting customers

  • Email allows your message to be personalized.
  • You can easily segment your customer lists so that your promotions go to the individuals most likely to respond to your offer.

Effective in increasing sales

  • You can proactively keep contact with your existing customers instead of passively waiting for them to return to your website or store.

Extend your brand

  • Newsletter can periodically provide the latest product information to customers. 
  • It can capture the attention of visitors and strengthen the connection between your company and customers.


For more info on E-mail Marketing please contact us at : 718-729-6041


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